Event Marketing Services
Helping client sell more tickets, since 2002!Get In Touch
Ready to crank up your event marketing efforts and sell more tickets?
We have over a decade of online event marketing experience and piles of data - we know
what works, and what doesn’t! Here are a few of our most popular event marketing services:
Special Event Marketing
We love marketing special events just as much as you love producing a great show. We become an extension of your in-house team, helping to shape your strategies, simplify your lives, and help you sell more tickets.
Halloween Event Marketing
Need help promoting your Halloween event? Halloween is in our blood! We know which keywords work in Google, what websites to syndicate your content to, and how to create viral content that breaks through the crowd on social media.
Christmas Event Marketing
Have a Christmas event that needs marketing support? myZone has helped sell millions of Christmas event tickets using creative digital first strategies.
New Years Eve Marketing
Have a New Year's Eve event that you need marketing support on? We've helped thousands of NYE event promoters sell out their events leveraging organic SEO, Google PPC, and our sister company clubZone.com.
Pay Per Click (PPC)
Make sure your events are in the top paid position on Google / Bing for important keywords when potential customers are searching. Well-managed PPC will maximize the number of tickets you sell while keeping costs within your event budget. myZone has managed tens of millions of dollars in PPC in ad budgets on behalf of event promoters, and have the keyword data & history to well optimize your campaigns quickly. PPC services include search, display, video & remarketing.
Search Engine Optimization
Enjoy the view from the top of organic (free) search engine results. With over 50% of clicks going to the top two search result on Google, it’s never been more important for your event or venue to rank well organically. Our CEO is a self proclaimed SEO nerd who hangs out in Google Search Console for fun… just for fun.
We provide fully managed email marketing services include HTML newsletter template creation, copywriting, testing, send out, reporting, optimizations and list building. Let us automate your list building with API connections from ticketing & your website into services like MailChimp.
Ready to add a blog to your website and/or increase your search rankings with guest post blogging? Talk to us. Blogging is a very cost effective way of generating viral social and organic search traffic while positioning your company as a topic expert.
Banner Ad Design Service
Need a hand promoting your New Year's Eve Event? myZone helps over 1,000 NYE events sell more tickets every year and is your one stop shop for online marketing. The pay for performance model helps you sell more tickets without investing any upfront cash. Content is syndicated far and wide!
Let our team develop your social voice & brand guidelines, while developing detailed content calendars to maximize your engagements on social media. We love creating unique content, building narratives behind 10x content posts, and coming up with creative ways to take things viral. We get nerdy with things like remarketing audiences, Facebook messenger bot marketing, and A/B testing our way around algorithm changes.
While most agencies focus on social media monitoring and engagement, we take it to the next level, engaging with relevant content across the entire internet. Blog posts, Reddit, review sites, Quara, and of course Facebook, Twitter & IG. Unique tracking codes let you measure results, while inbound links boost your SEO.
We have a passion for generating publicity in entertainment, lifestyle and mainstream media, to support your marketing and business goals. Our expertise includes planning and execution of the full strategic process: identification of outlets to connect with your key demographic; story ideation; creation of press releases and media kits; pitching to local and national editors and reporters across North America; spokesperson preparation and facilitation of interviews; monitoring and assessment of coverage for reach and tone.
Our in-house team works with local videographers to develop viral video clips that can be used on your website, on social media, and on YouTube advertising.
Most events have valuable traffic that can be swapped with other businesses and events for mutual benefit. We develop partnership pitch decks, find ideal partners, close deals, manage them, and track the impact of each partner.
Event Marketing Strategy
We always start with what is most important; ensuring you have a solid marketing strategy before we spend any money on media. This includes pricing strategy, competitive analysis, brand positioning, social media voice, early bird ticketing strategy, key dates, hours of operation, detailed budgeting and more. Plan more, work less, and improve your odds of success.
We work with top event influencers across North America and other top influencer marketing agencies to ensure your most viral content is being amplified by the right people.